Q1 2024 Ultracasual Games Performance on iOS in Latin America

In the ultracasual gaming category, the iOS platform has seen a variety of trends emerge in Latin America during the first quarter of 2024. Sensor Tower provides a closer look at the top five ultracasual games, focusing on downloads, revenue, and weekly active users.

Starting with Fill The Fridge!, the game began the quarter with a strong start in downloads at 19K, but experienced a dip towards the end of March, settling at around 2K. Weekly active users followed a similar pattern, starting at 47K and decreasing to approximately 14K. Revenue showed an initial figure of $255K, with a noticeable decline to $72K by the end of the quarter.

Crazy Labs saw a steady decline in downloads from 16K to around 9K. Weekly active users also followed a downward trajectory from 38K to roughly 26K. As revenue was not a factor for this game, the focus remained on the engagement metrics.

Kwalee Ltd’s game, Draw it, had an interesting quarter with downloads starting at 12K and peaking at 12K towards the end. Weekly active users experienced a slight increase from 24K to 22K. Revenue for the game varied, starting at $296K and showing some fluctuation, ending at $214K.

Antistress - Relaxing games by Moreno Maio maintained a steady presence with downloads beginning at 4.6K and rising to 4K. Weekly active users saw a slight increase from 22K to nearly 23K. Revenue for the game showed some consistency, with a starting figure of $141K and closing at $108K.

Lastly, Fidget Toys Trading: 3D Pop It from Freeplay LLC kicked off the quarter with downloads at 7.1K, with a rise to around 3.4K. Weekly active users saw a decrease from 15K to around 9.3K. Revenue figures were minimal, starting at $22K and rising to $18K by the quarter's end.

For more detailed insights on the performance of ultracasual games and other app categories, Sensor Tower's comprehensive data provides an in-depth look into the app market trends.